The Boots Healthcare Way

1. Welcome

Hi, is there anything I can help you with?

2. Find out

Establish why your customer is visiting the pharmacy and which framework should be followed.

3. Advise: Products

If customers ask for a specific product, pick it up off the shelf and say something like “of course”, then use the CARE framework to ensure the product is suitable for them and that they get the advice they need.

If customers ask for advice on symptoms, use the WWHAM framework, followed by the CARE framework for the recommended product.

Bassetts Vitamins Adult Multivitamins: Raspberry & Pomegranate

Item code: 63-83-130
 
Uses: Fruity, chewy, one-a-day multivitamin containing nutrients to support the health of adults.^*
 
Features and benefits:
• Tailored with a balance of nutrients for everyday health
• Includes vitamins C and D to support the immune system, and vitamin B6 to help release energy from food and to support the balance of hormonal activity
• No added sugar
• Natural flavours and colours.

Active Iron

Item code: 66-80-445
 
Uses: Kind and strong non-constipating formula to help support energy and iron levels.^*†
 
Features and benefits:
• Clinically proven to have two times better absorption of iron sulfate¹ and six times less gut irritation compared to previous oral iron²
• Increases iron stores by 94%²
• Easy to swallow
• Formulated by scientists
• Kind even on an empty stomach
• Customers can take one capsule per day.

Bio-Kult Advanced

Item code: 78-08-607
 
Uses: A scientifically developed advanced multi-strain formulation containing 14 friendly live bacterial cultures.^*
 
Features and benefits:
• Suitable for adults and children over the age of three years
• The live bacteria complement the existing gut flora naturally present in a healthy person’s digestive system
• Each capsule contains a minimum of two billion microorganisms throughout its shelf life
• Suitable for vegetarians, children and pregnant women, as well as when travelling or taking antibiotics.^‡

Boots High Strength Vitamin C

Item code: 85-97-189
 
Uses: Creates a refreshing drink to support a healthy immune system.^*
 
Features and benefits:
• Effervescent tablets with 1000 mg vitamin C
• Vitamin C is water soluble and only stored in the body in small amounts, making regular intake important
• Suitable for vegans and vegetarians
• Advise customers to take one tablet a day dissolved in a glass of water.

Boots High Strength Vitamin C + D

Item code: 48-27-813
 
Uses: A supplement containing vitamins C and D to provide dual action immune support.^*
 
Features and benefits:
• Effervescent tablets create a refreshing drink to support a healthy immune system
• Orange flavour
• Suitable for vegans and vegetarians
• Directions for use: Customers can take one tablet a day dissolved in a glass of water.

 
^* _{Food supplements should not replace a varied and balanced diet and a healthy lifestyle.} 

^†_{Iron supports the normal formation of haemoglobin and red blood cells.} 

^‡_{If customers are pregnant, taking any medications or have any medical conditions, they should consult their GP before taking any nutritional food supplements.}