The Boots Healthcare Way

1. Welcome

Hi, is there anything I can help you with?

2. Find out

Establish why your customer is visiting the pharmacy and which framework should be followed.

3. Advise: Products

If customers ask for advice on symptoms, use the WWHAM framework, followed by the CARE framework for the recommended product.

If customers ask for a specific product, pick it up off the shelf and say something like “of course”, then use the CARE framework to ensure the product is suitable for them and that they get the advice they need.

Kendamil Organic Toddler Milk

Item code: 19-32-063

Uses: Toddler milk suitable for children aged 12 to 36 months

Features and benefits:
• The only British-made baby milk brand
• Made using fresh, full cream, organic milk in the Lake District
• Palm oil and fish oil free
• Vegetarian society approved; halal and kosher certified
• Contains organic HMOs (3'-GL)
• Complements a weaning diet.

Information for healthcare professional use only
 
 

Wellbaby Vitamin D Drops

Item code: 61-83-107

Uses: Developed by Vitabiotics, Wellbaby Vitamin D Drops provide 10 μg of vitamin D, as recommended by the UK Department of Health* for infants and young children.^†

Features and benefits:
• The drops have a natural olive oil base, with no artificial sweeteners, colours or preservatives
• Vitamin D is needed for normal growth and development of bone in children
• Vitamin D contributes to normal immune system function in children
• Suitable for use from birth to four years.
 
 

Organix Melty Carrot Puffs

Item code: 33-58-887

Uses: Organic carrot puffs suitable for babies from six months.

Features and benefits:
• A nutritious alternative to baby crisps and a delicious finger food for little ones
• No added salt
• Gluten-free
• Vegetarian and vegan friendly
• Babies and children should be sitting down and supervised whilst enjoying this food.
 
 

Boots Baby Easy On Pants

Item codes: 84-21-870; 84-21-889; 84-21-870

Uses: Designed to help keep a growing baby dry no matter how active they are.

Features and benefits:• Channel technology for even distribution of wetness
• Up to 12 hours of leak protection
• Secure fit
• Tear away sides for quick changes
• Dermatologically tested
• Available in three sizes: size 4 for 8 to 15 kg; size 5 for 12 to 18 kg; size 6 for 16 kg+.
  

Boots Baby Harness & Reins

Item code: 83-63-749; 83-63-757

Uses: To give stability and support to children as they get used to walking.

Features and benefits:
• Easily adjustable waist & shoulder straps and detachable walking reins
• Suitable from six months to four years
• Available in blue and pink
• Customers should only use the straps provided with this harness, and be sure not to add to or modify this harness in any way.
 
 

_{* A daily supplement of 8.5-10 µg vitamin D is recommended for babies from birth to one year of age, unless they are drinking 500 ml (approx. one pint) or more of infant formula a day, as infant formula has vitamins added to it. Children aged one to four years should be given a daily supplement containing 10 µg vitamin D. † Food supplements should not replace a varied and balanced diet and a healthy lifestyle.}