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module menu icon Personalise additional advice and build loyalty

Personalise additional advice

There are many self-care tips that you can offer your customers with skin conditions

For customers with eczema:3

  • After bathing/showering, pat the skin dry rather than rubbing
  • Smooth emollients onto the skin in a gentle downward motion in the direction of hair growth
  • Wash hands before applying creams to avoid contamination. If the emollient is in a tub use a clean spoon, rather than fingers, to remove the cream
  • If using a steroid cream, wait at least 30 minutes after applying an emollient before applying the steroid cream
  • Customers should be advised to keep away from fire, flames and cigarettes when using all types of emollients (both paraffin-based and paraffin-free). Clothing, bedding and dressings that have been in contact with an emollient can easily catch fire.

For customers with acne:

  • Some topical treatments may dry or irritate the skin when first used. If affected, you can advise customers to stop treatment for a few days and then build use up gradually
  • Stay hydrated – drinking water can help promote skin hydration, which can help prevent acne7
  • Keep a food diary to see if certain foods, such as dairy products, trigger a breakout. Customers should discuss their findings with their GP before permanently eliminating any foods from their diet.8

Build loyalty

Boots offers a number of online skin services including access to a dermatologist and some prescription products.

Consider the following:

1.

Are you confident in your knowledge of the Boots services available?

2.
Who might the services be beneficial to?
3.
How would you recommend the services to a customer?

 

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