The Boots Healthcare Way

1. Welcome

Hi, is there anything I can help you with?

2. Find out

Establish why your customer is visiting the pharmacy and which framework should be followed.

3. Advise: Products

If customers ask for a specific product, pick it up off the shelf and say something like “of course”, then use the CARE framework to ensure the product is suitable for them and that they get the advice they need.

If customers ask for advice on symptoms, use the WWHAM framework, followed by the CARE framework for the recommended product.

BetterYou Conception Daily Oral Spray

Item code: 42-60-872
 
Uses: An expert blend to provide nutritional support when trying to conceive.*
 
Features and benefits:
• Contains seven essential nutrients including zinc, which contributes to normal fertility and reproduction
• Provides folic acid to support maternal tissue growth
• Spray format provides a convenient alternative to tablets
• Natural pomegranate and raspberry flavour
• Suitable for vegetarians.

Active Iron Pregnancy Plus

Item code: 89-88-811
 
Uses: A specially developed, award-winning combination product with 21 essential nutrients to support mum and baby before, during and after pregnancy.*
 
Features and benefits:
• 20 mg of clinically proven, non-constipating Active Iron, delivering two times better absorption of iron sulfate¹ and six times less gut irritation compared to other oral iron²
• Multivitamin tablet with vitamin D and Active Folic, a source of folic acid in an active, naturally occurring form that delivers three times better absorption compared to standard folic acid
• 100% sustainably sourced omega-3 DHA fish oil capsule.

Pregnacare Him & Her Conception

Item code: 59-08-760
 
Uses: A dual pack by Vitabiotics that contains both Pregnacare Conception and Wellman Conception.*
 
Features and benefits:
• Pregnacare Conception provides zinc, which contributes to normal fertility and reproduction, and 400 μg folic acid (the level recommended by the DoH for all women who are trying to conceive)
• Wellman Conception includes zinc, which contributes to the maintenance of normal testosterone levels in the blood, and selenium, which contributes to normal spermatogenesis.

Bassetts Vitamins Pregnancy
Omega-3 DHA, Multivitamins & Multiminerals

Item code: 76-09-329

Uses: Tasty, soft and chewy one-a-day pastilles to support a healthy pregnancy.*

Features and benefits:
• Bassetts Vitamins are supporting women’s health with the Royal College of Obstetricians and Gynaecologists (registered charity no. 213280)
• Contains several nutrients including folic acid, which contributes to maternal tissue growth during pregnancy
• Contains vitamin D to support healthy bones and muscles and omega-3 DHA
• No added sugar
• Natural flavours and colours.

Boots Pregnancy Test

Item code: 84-70-847

Uses: Home pregnancy self test.
 
Features and benefits:
• Can be used as early as five days before the period is due
• 99% accurate on the day before the period is due
• Fast - results in three minutes
• Easy to use
• Rapid test for the qualitative detection of hCG, a hormone found in the urine of pregnant women
• For full directions for use, advise customers to read the enclosed leaflet.

Boots Ovulation Test

Item code: 12-73-639
 
Uses: Pinpoints the two most fertile days. 

Features and benefits:
• Identifies the most fertile days by detecting the surge in the level of luteinising hormone (LH) that occurs 24-48 hours before ovulation 
• Over 99% accurate 
• Easy to use and easy to read 
• Fast - results may appear in as early as three minutes (to verify a negative test the user must wait the full 10 minutes) 
• For full directions for use, advise customers to read the enclosed leaflet.

_{* Food supplements should not replace a varied and balanced diet and a healthy lifestyle. 
References: 1. Wang et al, Acta Haematologica 2017; 138: 223-232 2. Ledwidge et al. Data on file.}