Personalise additional advice and build loyalty
Personalise additional advice
Parents and caregivers who are taking children for vaccinations may have concerns. You can help reassure them by giving tips such as:10
- Allow plenty of time to get to the appointment to help you and your child avoid feeling stressed and anxious
- Dress your child in clothes with loose, short sleeves so that it is easy to access the upper arm for the injection
- Try to stay calm during the vaccination – it's natural to worry but it might make the child anxious and restless
- Tell the child what's going to happen in simple language – for example, "you may feel a sharp scratch that will go away very fast"
- Some children experience a high temperature after vaccinations – make sure parents or caregivers have some liquid ibuprofen or paracetamol, if suitable, at home to manage a high temperature if it occurs.
Build loyalty
Parents and caregivers of children may need advice and OTC products on numerous occasions.
Consider the following:
1. https://www.stlouischildrens.org/health-resources/pulse/preventing-illness-when-kids-go-back-school
2. https://www.nhs.uk/conditions/fever-in-children/
3. https://www.nhs.uk/conditions/warts-and-verrucas/
4. https://www.nhs.uk/conditions/molluscum-contagiosum/
5. https://www.healthline.com/health/lice/where-do-lice-come-from
6. https://www.nhs.uk/conditions/head-lice-and-nits/
7. https://www.nhs.uk/conditions/threadworms/
8. https://ec.europa.eu/food/safety/labelling_nutrition/claims/register/public/?event=search
9. https://www.nhs.uk/conditions/vitamins-and-minerals/vitamin-d/
10. https://www.nhs.uk/conditions/vaccinations/vaccination-appointment-tips-for-parents/
References last accessed July 2021.