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module menu icon Applying the Boots Healthcare Way

Applying the Boots Healthcare Way

to your customer conversations on e-cigarettes

Welcome

A woman in her 30s approaches the counter. Greet her and ask how you can help.

Find out

She explains that she has tried stopping smoking several times in the past without success. Her husband has suggested that she could try e-cigarettes, but she is concerned that they may be more harmful than smoking cigarettes.

Advise

Use the WWHAM framework to gather the information required.

1.
What advice could you give about the use of e-cigarettes?
2.
Which brands of e-cigarettes are available in your pharmacy or on Boots.com?
3.
What additional advice could you give her to increase her chances of successfully stopping smoking for good?