Applying the Boots Healthcare Way
to your customer conversations on skin conditions
Welcome
A woman in her 30s approaches the counter. Greet her and ask how you can help.
Find out
She says that her eczema has flared up and she shows you dry patches of skin on her hands and inside her elbows. She asks if there is anything she can buy to help relieve her symptoms.
Advise
Use the WWHAM framework to gather the information required.